Geneva Preshow: Jeep Adds New 3.0-liter V6 Turbo Diesel to Grand Cherokee Range

Given that over forty per cent of all cars sold in Europe are diesel-powered, any brand that wants to be successful in the market must have diesel options in its range. Following the presentation of its new 3.0-liter V6 turbo diesel on the Chrysler 300's European clone, the Lancia Thema, the Fiat Group is now introducing the oil-burner to the Jeep Grand Cherokee range for Europe and other diesel markets around the world.

The new V6 diesel engine is built by VM Motori and has been developed together with Fiat Powertrain, which is a subsidiary of the Fiat Group. The 3.0-liter unit features Fiat's MultiJet II system which enables up to eight injections per cycle, with the possibility of managing the two main injections in a single modular profile (IRS – Injection Rate Shaping). It is also fitted with a single Garrett VGT 2056 turbocharger with variable turbine geometry.

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First TV Spot by Jeep Grand Cherokee

get launches of the year for the Chrysler Group and the first to come during the newly-formed alliance with Fiat SpA, this Detroit automaker is working very hard to spread the word about the all-new 2011 Jeep Grand Cherokee 2010

The first TV spot for Jeep's flagship entitled "The things we make, make us" and according to the Detroit firm, it's supposed to represent the return of American craftsmanship and quality that goes into each new vehicle of the brand.

"The new Grand Cherokee marketing and advertising campaign has been carefully designed to communicate the Jeep brand's commitment to American craftsmanship, the return of personal pride and dedication to producing a vehicle that is truly well-made and beautifully designed," said Mike Manley, President and CEO of the Jeep Brand.these is more pictures from the spot